Search engines often use the number of backlinks that a website has as one of the most important factors for determining that website’s search engine ranking, popularity and importance.

Basically, the better the backlinks the better chance you have at being found in the world wide web. There are several factors that determine the value of a backlink. For example if you have backlinks from authoritative site on a given topic, these backlinks become highly valuable.

Vincent Tudor is an Calgary SEO specialist with WYK Web Solutions will join us to help you understand how backlinks work. How to utilize your content. Plus, what keywords you should use to make backlinks work for you..

Read more in Vincent’s article in Issue 5 of the Brighter Business Empower Magazine HERE! For more on Vincent click on WYK WEB.